{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/a487bc923c634aa59f9e2d16946525a3\" frameborder=\"0\" width=\"1734\" height=\"1300\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1300,"width":1734,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1300,"thumbnail_width":1734,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/a487bc923c634aa59f9e2d16946525a3-48b90bd0e47a8f12.gif","duration":1274.337,"title":"Shirt of the Month: Design, Growth, Gaps","description":"Subscriber growth is entirely design-dependent — a bad shirt loses members, a good one gains hundreds. The current process is reactive and unplanned; designs are being finalized days before launch. Priority: plan 3 months ahead, monitor ad cost-per-purchase, and swap underperforming designs fast."}