{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/a62c23dc0e314b7794a95eee6fce48c1\" frameborder=\"0\" width=\"1340\" height=\"1005\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1005,"width":1340,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1005,"thumbnail_width":1340,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/a62c23dc0e314b7794a95eee6fce48c1-9751985fc00bfc54.gif","duration":424.071,"title":"No, I don't want a holiday for £122 when I just booked one!!","description":"In this video, I share my frustration with lastminute.com after spending £1,600 on flights, only to receive an email promoting holidays starting at £122. I discuss how the brand has failed to understand the context of my recent purchase and the importance of tailoring their communication to customers like me. I critique the email's design and content, highlighting its lack of clarity and relevance. My goal is to provide practical insights on what companies should avoid in their email marketing strategies. I encourage viewers to consider how their own brands communicate with customers post-purchase."}