{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/af5e9feec0b04636a287895246204016\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/af5e9feec0b04636a287895246204016-c7a7455c99965dbd.gif","duration":656.85,"title":"How to Sell Coaching Authentically Without Being a Guru 🚀","description":"In this video, I discuss how to sell coaching without coming off as a guru, emphasizing the importance of building trust through free value, effort, and transparency. I outline the Trust Fundamentals, which include showing dedication, being upfront and honest, and positioning yourself as an expert. I also share actionable strategies, such as scheduling follow-up calls and providing free value to potential clients. If you're interested in a free Ideal Client Protocol (ICP) document to help identify your target audience, just comment \"ICP\" below, and I'll reach out. Let's work together to build authentic connections and achieve great results!"}