{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/b837a2b0f1b74a4fa04f6a3d5a587296\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/b837a2b0f1b74a4fa04f6a3d5a587296-e630bae97b8aa885.gif","duration":1298.826,"title":"NEW RULES for Getting Listings with Meta Ads","description":"In this video, I provide an overview of the significant changes that have occurred with Facebook (Meta) in the last four to five months, specifically impacting real estate agents and their advertising strategies. I emphasize the importance of implementing retargeting ad campaigns, using CAPI for conversion tracking, and maintaining a high Event Match Quality (EMQ) score of seven out of ten or higher. These elements are crucial for lowering cost per lead and increasing ad impressions. I encourage you to join my upcoming Listing Mastery Boot Camp, where I will dive deeper into these strategies and provide actionable insights. Don't miss out on this opportunity to enhance your lead generation efforts!"}