{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/bb793e8be66a457390eafe2c3a45d117\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/bb793e8be66a457390eafe2c3a45d117-fd38b1e7ca289527.gif","duration":140.255,"title":"Tracking Lead Sources and ROI","description":"This Loom explains how to manage lead sources to track where business leads come from. Viewers can create multiple lead sources, toggle them active or inactive, and edit their names, with new lead sources automatically generating an online booking form tied to that source. The presenter describes creating a lead source for a specific services web page with an embedded form so jobs requested through it are automatically mapped for reporting and ROI tracking. Lead sources can also be manually assigned to jobs, such as when a customer calls in and states how they found the business."}