{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/ce0449416fa24ca48b0d55f67dc821d2\" frameborder=\"0\" width=\"1006\" height=\"754\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":754,"width":1006,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":754,"thumbnail_width":1006,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/ce0449416fa24ca48b0d55f67dc821d2-954978d527576f5a.gif","duration":294.2303,"title":"Tracking Conversions with Google Tag Manager 📊","description":"In this video, I walk you through the process of using Google Tag Manager and Google Analytics to track conversions from users coming from GLPWinter to your website. I outline three key steps: creating a tag in Google Tag Manager, setting up a user-defined variable to read UTM parameters, and measuring conversions with a specific event. Please make sure to follow along and implement these steps in your own setup. Let me know if you have any questions!"}