{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/d0c8434fed6944ca9bde8b59cfd62ae2\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/d0c8434fed6944ca9bde8b59cfd62ae2-2c4a30503e5f991b.gif","duration":207.266667,"title":"Use Revenue Events in FullStory Funnels","description":"In this Loom I show how to go beyond funnel conversion and also understand financial impact in FullStory by configuring a revenue event. In the same funnel, you can add a custom revenue event and then see total revenue plus the annual loss revenue attributed to specific friction signals like users clicking checkout. Before using this, ensure you are sending order event data to FullStory via RFS.Event API, your data layer, or Segment integrations. Then configure the revenue event under Data Management by selecting the event, revenue property like price, and currency. No viewer action was explicitly requested, but you will need to set up the revenue event to use these insights."}