{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/d1bf0854271444c4abbffba60e9dc29f\" frameborder=\"0\" width=\"1822\" height=\"1366\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1366,"width":1822,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1366,"thumbnail_width":1822,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/d1bf0854271444c4abbffba60e9dc29f-ff5ebda56f517ffb.gif","duration":88.576,"title":"Understanding Journey vs. Broadcast Campaigns in BookBoost","description":"In this video, I explain the differences between journey messages and broadcast messages within our Book Boost platform, both of which we refer to as campaigns. A journey message is triggered by changes in reservation data from the PMS, allowing us to send tailored messages based on specific events. Each guest will receive all messages relevant to their journey according to the selected triggering points. I also walk through the interface differences between the Journey and Broadcast options in the Campaign menu. Please take a moment to familiarize yourself with these features as they are essential for effective communication with our guests."}