{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/d74b4a19578f4e7da81b11986f2b6ff6\" frameborder=\"0\" width=\"1872\" height=\"1404\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1404,"width":1872,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1404,"thumbnail_width":1872,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/d74b4a19578f4e7da81b11986f2b6ff6-2a284d881eec5845.jpg","duration":449.733,"title":"Email Marketing Automation and Domain Setup","description":"This Loom explains the setup and use of email marketing campaigns and automated email sequences, emphasizing how to ensure emails land in inboxes. It covers domain authentication as the first step, noting it takes about 15 minutes and improves inbox placement, followed by warming up new sending domains. It then walks through creating broadcast campaigns using an email template and drag and drop builder, testing before launch, and avoiding spam triggers in subject lines. The Loom also details an outreach automation workflow that sends sequenced emails and waits for customer responses, with branching based on behavior like clicks on high intent links, bookings, or replies, and monitoring deliverability issues tied to DNS, cold domains, and list hygiene."}