{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/d7d36087efd14920a0d1d28562179598\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/d7d36087efd14920a0d1d28562179598-00001.gif","duration":134.909,"title":"Trane Homepage Redesign","description":"Hi there! In this video, I discuss the exciting Trane homepage redesign. We conducted user surveys and research to make the HVAC products and education more user-friendly. I introduce an anti-hero based on seasonality and provide snack-sized information to help users navigate the top level of the page. There are animations showcasing Trane's brand pillars and their most efficient heat pump, the XV20I. I also crafted snappy copy, spent time working with Trane's PR Team and subject matter experts (SMEs) on a milestone history, and optimixed each section; highlighting Train's contributions to energy savings and sustainability. Check it out!"}