{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/de57e63f9e71427fab62a254b731fa30\" frameborder=\"0\" width=\"2036\" height=\"1527\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1527,"width":2036,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1527,"thumbnail_width":2036,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/de57e63f9e71427fab62a254b731fa30-99157fb7cf0d9b1b.gif","duration":266.947,"title":"SavvyWise: A Profit Centre for Accounting Firms","description":"This Loom explains how Savvywise pricing should be managed so it never becomes a cost center and instead supports firm profitability. Savvywise is credit-based, for example $250 in credits per month where each user interaction consumes about $1, unused credits roll over, and once credits are used it stops until more credits are purchased or an upgrade. The Loom emphasizes tagging research to clients for analytics and using the same time-based charging method, such as six-minute units, so the firm captures value from reducing research time from about one hour to five minutes. It advises that capturing this value in pricing prevents profit squeeze while also enabling better staff remuneration. It ends by recommending a one-month free trial."}