{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/df77e4e6c37040f69da2e1d15ce31101\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/df77e4e6c37040f69da2e1d15ce31101-e4d77ab242d14ad3.gif","duration":202.518,"title":"Landscaping Lead Gen Campaign Performance Breakdown","description":"Hi, I am Ayushi. In this video, I walk you through a Google Ads lead generation campaign for my landscaping client, Leeksim. I review their website services and then the campaign overview in Google Ad Manager, including about 2,000 impressions, 109 clicks, an average CPC of about $2, and 3 conversions over the past seven days, with cost per campaign around $1.94 this week. I also explain that we are optimizing keywords for higher intent searches and refining ad copy and the landing page funnel to improve lead conversions. No action was requested from viewers."}