{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/e49511ddd7384861a6765bef2919fda8\" frameborder=\"0\" width=\"1680\" height=\"1260\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1260,"width":1680,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1260,"thumbnail_width":1680,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/e49511ddd7384861a6765bef2919fda8-3fc5b85cbf8f335a.gif","duration":89.148,"title":"VisionaryGrid Studio • The One-Page Offer Framework","description":"This Loom explains how to address pricing pushback by improving how the offer communicates value rather than changing the price. The speaker says prospects often cannot see where to start or how to scale up or down, so price becomes the only comparison point. They share a pricing framework they have built and used for years that packages what they do into a natural series of products based on what prospects want from the engagement. The framework is a single-page structure, described as flexible and valuable for client use."}