{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/e7e7e6e7ef164104a76acd28c14dce45\" frameborder=\"0\" width=\"1728\" height=\"1296\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1296,"width":1728,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1296,"thumbnail_width":1728,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/e7e7e6e7ef164104a76acd28c14dce45-e2f43d5196b53e81.gif","duration":484.204,"title":"Understanding Lead Scoring in HubSpot 🎯","description":"Today, I delve into the lead scoring feature in HubSpot, currently in beta and set for full release on October 21st, 2024. I explain the two scores to consider - fit score and engagement score, and how to set them up effectively. Action: Opt into the beta to access lead scoring from the marketing menu."}