{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/fadce9bffa6f4840a1e5c16ee334a812\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/fadce9bffa6f4840a1e5c16ee334a812-0ddcecbbfe24ec33.gif","duration":177.04,"title":"Welcome To Shift 👋","description":"This Loom explains why the team is building SHIFT, a sleep supplement designed around specific clinically based ingredients and effective dosing. The speaker argues most brands fall short because they use nonoptimal combinations and dosages, often requiring hundreds of dollars for many pills or settling for gummies that do not work. SHIFT is built to help people fall asleep faster, stay asleep longer, and improve deep quality sleep by using five ingredients in bioavailable formats delivered at the most effective dose. They are doing the launch publicly over eight weeks to get 1,000 people to sign up for exclusive founding member discounts, and they invite viewers to join the waitlist to get access."}