{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/fb27f486d5c94ec5b7524bd62dc6dfaf\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/fb27f486d5c94ec5b7524bd62dc6dfaf-5e4a127ed1fc4dcb.gif","duration":205.675,"title":"Mastering Merge Fields for Dynamic Communication in OneShop","description":"In this video, I explain how to use merge fields within the OneShot platform for effective communication, whether through broadcasts or automated messages. I highlight that the first name and last name fields are available across all platforms, while additional fields like store location and stylist are specific to our clienteling platform. For those in our loyalty program, I detail how to incorporate lifetime points, active loyalty points, and rewards into messages. I encourage you to utilize these merge fields to personalize your communications effectively. Please make sure to follow the guidelines I’ve outlined for including dynamic information in your messages."}