{"type":"video","version":"1.0","html":"<iframe src=\"https://www.loom.com/embed/fc09c2869f0e409a9b59a03f9f91bb25\" frameborder=\"0\" width=\"1920\" height=\"1440\" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>","height":1440,"width":1920,"provider_name":"Loom","provider_url":"https://www.loom.com","thumbnail_height":1440,"thumbnail_width":1920,"thumbnail_url":"https://cdn.loom.com/sessions/thumbnails/fc09c2869f0e409a9b59a03f9f91bb25-1716388295117.gif","duration":374.474,"title":"BI Teams and Marketing: A Closer Look","description":"👉 BI teams and marketing, how to make it work! In this video, I discuss the relationship between BI teams and marketing. I explain why BI needs marketing, how marketing holds valuable data, and the challenges of sharing data with BI teams. I also emphasize the importance of keeping BI teams out of marketing activities to maintain transparency and effective execution. Watch to gain insights on the dynamics between BI and marketing teams."}