<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/01d53b27a35741ac96d05262b8d002ec&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/01d53b27a35741ac96d05262b8d002ec-61d52e4c744a2136.gif</thumbnail_url><duration>127.333333</duration><title>Parent and Child Company Enhancements in CRM</title><description>This Loom explains how to use the parent and child company enhancement in follow-up CRM to link related companies. You start from the company record, go to the associated companies or company relationship section, and select Add Company to either create a new associated company or search for an existing one. After selecting the company, choose the association type as parent or child, noting that a company can have only one parent and may require removing or editing an existing relationship first. Saving adds the relationship to the company relationship table, which also supports editing and removing associations without deleting either company, and helps analytics like pipeline and closing ratio charts include related company activity.</description></oembed>