video1.0<iframe src="https://www.loom.com/embed/051fbfd723604c28bab71ce2c589c4bc" frameborder="0" width="1736" height="1302" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>13021736Loomhttps://www.loom.com13021736https://cdn.loom.com/sessions/thumbnails/051fbfd723604c28bab71ce2c589c4bc-fe02887a0df8847e.gif19.533333Walk through building a custom pixel event for a Custom Sales Platform account: navigate to Settings > Pixel Settings > Custom Events, create and title your event, enable Run Through Attribution, categorize the event into an Event Category and Subcategory, add custom properties with their data types, and save your configuration to generate the tracking snippet.