<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/056b4bb7dc144fb4a797f22112b4220f&quot; frameborder=&quot;0&quot; width=&quot;994&quot; height=&quot;745&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>745</height><width>994</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>745</thumbnail_height><thumbnail_width>994</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/056b4bb7dc144fb4a797f22112b4220f-b0e43c1b1c7ba9b3.gif</thumbnail_url><duration>453.6682</duration><title>Implementing Profit First: Step #3</title><description>In this video, I discuss the crucial step of analyzing expenses to implement Profit First successfully. I emphasize the importance of scrutinizing expenses, highlighting the eye-opening nature of this process. Viewers are instructed to categorize expenses as essential, negotiable, or to be cut. Action is requested to meticulously review and make informed decisions about expenses to improve financial efficiency.</description></oembed>