<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/09964973186344f58a1b0ef46ee61d18&quot; frameborder=&quot;0&quot; width=&quot;1052&quot; height=&quot;789&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>789</height><width>1052</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>789</thumbnail_height><thumbnail_width>1052</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/09964973186344f58a1b0ef46ee61d18-00001.gif</thumbnail_url><duration>294.166656</duration><title>The Brand Weaver // Customer Touchpoint Planner</title><description>In this video, I discuss the importance of understanding the customer journey for breweries, focusing on key touchpoints from awareness to loyalty. I provide insights on how to attract and retain clients, emphasizing the significance of brand messaging and differentiation. Action requested includes utilizing a planner to strategize short, mid, and long-term marketing approaches.</description></oembed>