<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/0a26f9683d74488ab697b513fac3f6a6&quot; frameborder=&quot;0&quot; width=&quot;1728&quot; height=&quot;1296&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1296</height><width>1728</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1296</thumbnail_height><thumbnail_width>1728</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/0a26f9683d74488ab697b513fac3f6a6-70df4a1f64a65062.jpg</thumbnail_url><duration>356.6333333333339</duration><title>Create a customized list of Hot Contacts in RollWorks</title><description>Hey there! In this video, I&apos;ll be showing you how to create a customized list of hot contacts to share with your sales team. With Roleworks, you can identify contacts who are engaging with your website or advertising, even if they haven&apos;t filled out a form. By sharing this list with sales, you can surface engaged buyers that they can work just like how they work leads today. I&apos;ll walk you through how to get started with the quick action card on the homepage, and how to use the enhanced contact list rule builder to layer on filters to ensure that you&apos;re surfacing the right contacts to sales. I&apos;ll also provide some examples of filters you can use, such as excluding contacts that sales is already working with, and layering on firmographic and persona-based attributes like job title and company size. Once you&apos;re happy with your filters, you can export your CSV and share it with sales. Don&apos;t forget to export this list on a regular basis to ensure you&apos;re surfacing the most recently engaged contacts to sales.</description></oembed>