<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/0be3c833424d4cca8692ea381ccbeb12&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/0be3c833424d4cca8692ea381ccbeb12-1024f517ce25766f.gif</thumbnail_url><duration>810.442967</duration><title>Mastering Your HubSpot to Salesforce Migration: A Step-by-Step Guide 🚀</title><description>In this video, I break down our HubSpot to Salesforce Migration Playbook, addressing the common fears that prevent companies from making the switch to Salesforce. I emphasize that this migration is not just a data move but a crucial opportunity to clean up technical debt and improve operational efficiency. With over 80% of data migration projects exceeding timelines or budgets, it&apos;s essential to approach this systematically to avoid the pitfalls of poor data quality, which costs organizations an average of $12.9 million annually. I encourage you to explore our playbooks library for a deeper understanding of the methodology and implementation process. Let&apos;s ensure our teams are equipped to leverage the new system effectively and avoid falling back into old habits.</description></oembed>