<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/12998e6b104b4b9d990bf2b308e9a2c5&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/12998e6b104b4b9d990bf2b308e9a2c5-8ed885eb4a187002.gif</thumbnail_url><duration>691.08</duration><title>LUPINE - How to (Chapters 1-4)</title><description>Lupine is an evidence‑based, AI‑powered Conversion Rate Optimization (CRO) tool. It harnesses over 15 years of human expertise and data from over 10,000 tests run by our award-winning GAIN Conversion team to optimize digital experience conversion rates. Using just a URL, it can surface test-ready ideas in minutes. 

It is built for organizations where the website is an important sales and conversion channel, helping marketers, product teams, and CRO specialists quickly identify weak spots, understand the reasoning behind them, and access evidence-backed, ready-to-run test ideas. These can be implemented using your existing experimentation stack or directly on your website.

Learn more at https://iq.thisisgain.com/lupine and sign up for a 14-day free trial that includes up to 3 URL analyses.</description></oembed>