video1.0<iframe src="https://www.loom.com/embed/1519bcaa6ba140f8a1b6f7ae5138b77b" frameborder="0" width="2246" height="1684" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>16842246Loomhttps://www.loom.com16842246https://cdn.loom.com/sessions/thumbnails/1519bcaa6ba140f8a1b6f7ae5138b77b-78eb528076205680.gif2551.159This Loom reviews a CRO audit for a cardiovascular supplement landing page to address low conversions. The reviewer says the beta URL hurts trust immediately, and calls out copy issues including a confusing sentence and a typo on the site, plus an additional key problem that the main CTA and page structure push users toward a free ebook instead of buying the product. They argue the page feels like a sales page rather than a product solution, lacks clear pain point messaging, and fails to address major concerns for an older audience such as medication conflicts and safety. They recommend restructuring the page around outcomes and trust building, including visible testimonials and clear pricing and selection steps, and note that stock images reduce conversion versus real people.