<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/15323373e5894e029285c307a91b6ff6&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/15323373e5894e029285c307a91b6ff6-00001.gif</thumbnail_url><duration>261.318</duration><title>Understanding Amazon Revenue Pathways</title><description>In this video, I explain the two main revenue pathways on Amazon: organic and paid. I demonstrate how to differentiate between organic and sponsored ads when searching for products. I also discuss the factors that drive organic searches, such as trends and awareness. Additionally, I touch on the concept of halo effects and how they contribute to second-order revenue. No specific action is requested from the viewers, but the information provided will help them understand the dynamics of generating revenue on Amazon.</description></oembed>