<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/1865c0382c474c0cbfe1ab823059b1e0&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/1865c0382c474c0cbfe1ab823059b1e0-d1b28d90237108cb.gif</thumbnail_url><duration>217.404</duration><title>Understanding Personas in Design 🎨</title><description>Hi there! In this video, I introduced the concept of personas, which are made-up characters that represent real users of our designs, like apps or websites. I explained that personas help us understand user needs, make better design choices, and remember to care about the people using our products. We explored different types of personas, including goal-based, role-based, and story-based, and I shared five steps to create them. The key takeaway is to always design with our users in mind. I encourage you to think about how our designs can truly benefit the people we’re creating for!</description></oembed>