video1.0<iframe src="https://www.loom.com/embed/1fc10d93600d4642b6fc09dfd994569d" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/1fc10d93600d4642b6fc09dfd994569d-f5b9f858a163d476.gif137.344In this video, I discuss the importance of understanding gift orders and gifting trends for your Shopify store. Our analytics dashboard provides real-time insights into revenue generated from gifts, the most gifted products, and customer conversion rates. For instance, one brand saw over 10,000 gifts sent, resulting in a conversion rate of 10% from gift recipients to first-time customers, with an average order value 20-30% higher than the store's average. I encourage you to leverage this data to forecast and merchandise your gifted customers effectively.