video1.0<iframe src="https://www.loom.com/embed/25b873aae1e9443687a7d629d6753cc4" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/25b873aae1e9443687a7d629d6753cc4-7837e66c5e7ea607.gif562.432This Loom provides a brief overview of the lead generation stages, emphasizing how targeted searches are vetted before being shared. It demonstrates using an in-depth program to filter by role and industry, such as targeting UK operations directors that control restaurants, resulting in 37 items to vet. Each lead is manually reviewed, for example checking an operations director at Bill's Restaurants, described as having 136 million in revenue and 2,700 employees. The process also includes using company news and linking to profiles like LinkedIn for later outreach, avoiding a scattergun approach.