<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/260b52a8a44f423ab4d7e6b684e8c91a&quot; frameborder=&quot;0&quot; width=&quot;1362&quot; height=&quot;1021&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1021</height><width>1362</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1021</thumbnail_height><thumbnail_width>1362</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/260b52a8a44f423ab4d7e6b684e8c91a-e4cd054bcd40a33d.gif</thumbnail_url><duration>445.8459</duration><title>B2B | How lead gen platform, Commercial Experts, could improve their emails</title><description>In this video, I review an email I received from Commercial Experts, a lead generation platform, after I filled out a form for market research. I discuss how their email design is cluttered and overwhelming, with a lack of focus on the recipient&apos;s needs and challenges. I highlight the missed opportunities in the subject line and preheader, as well as the poor accessibility and messaging throughout the email. I suggest that they could improve their approach by structuring information more clearly and getting to the point faster. Overall, I rate the email a 3 out of 10 and encourage them to consider these points for better engagement.</description></oembed>