video1.0<iframe src="https://www.loom.com/embed/2847ea60d49d427db0116577ecc3cfbc" frameborder="0" width="1280" height="960" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>9601280Loomhttps://www.loom.com9601280https://cdn.loom.com/sessions/thumbnails/2847ea60d49d427db0116577ecc3cfbc-e6041abf8e8beddf.jpg186.325This Loom explains a lead conversion playbook and when to increase ad spend based on what happens after a lead arrives. It breaks the framework into three stages: Foundation using tools like a landing page, VSL, qualification form, thank you and booking pages; Automation for higher lead volumes with WhatsApp qualification, scoring, and follow-up reminders; and Scaling using multi-channel acquisition that combines paid ads with email and LinkedIn. The creator suggests not increasing budgets if you spend 60,000, 1 lakh, or more per month on ads, and says the playbook is priced at 99 rupees as a one-time purchase with no subscription. It is framed for those already spending around 60,000 a month or more, and not for those starting at about 10,000 a month on ads.