video1.0<iframe src="https://www.loom.com/embed/2ceb05bb04b74144bd1757ee21279150" frameborder="0" width="1280" height="960" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>9601280Loomhttps://www.loom.com9601280https://cdn.loom.com/sessions/thumbnails/2ceb05bb04b74144bd1757ee21279150-440b16e0b3c2db36.gif190.05In this video, I discuss the importance of obtaining written consent from customers for sending marketing text messages in compliance with US and Canadian laws. I explain that customers must actively opt-in by entering their phone numbers and confirming their consent, which can be done through our sign-up forms or customer-facing tablets. I also clarify that verbal consent is not sufficient for text messaging, as it lacks proper documentation. I encourage you to utilize our tools to build your text message list effectively and ensure compliance. Please make sure to implement these practices to avoid any legal issues.