<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/3027b0f098bf454489bab94af48b0abb&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/3027b0f098bf454489bab94af48b0abb-31d639822aedfccd.gif</thumbnail_url><duration>89.941</duration><title>Delivery Rate in Analytics</title><description>In this video, I explain how to check the Delivery Rate for messages in Analytics. I walk you through the steps to find out what percentage of your contacts received the sent message and how to investigate if your delivery rate is below 100%. I also highlight the importance of checking bounce rates, drop rates, and spam reports to troubleshoot delivery issues. Please make sure to review these metrics for better communication effectiveness.</description></oembed>