video1.0<iframe src="https://www.loom.com/embed/3117cd4b55064c799f0fc0f706b3cb0f" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/3117cd4b55064c799f0fc0f706b3cb0f-eb7cb40110d7a225.gif182.866In this video, I’m excited to show you how to stack custom signals within Clay, specifically for leads that submit their information through a form on your website. We’ll go through the process of enriching lead data, scoring it with AI, and checking for recent blog posts and job openings in the go-to-market role. I’ll demonstrate how to create a custom signal called "investing into GDM" based on this data. Please make sure to follow along and implement these steps for your leads!