video1.0<iframe src="https://www.loom.com/embed/3329d94dff024068be8d93783fe23bcb" frameborder="0" width="1660" height="1245" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>12451660Loomhttps://www.loom.com12451660https://cdn.loom.com/sessions/thumbnails/3329d94dff024068be8d93783fe23bcb-183f5eea5f4ac265.gif306.079This Loom reviews third quarter pacing and updated revenue forecasts, emphasizing ongoing growth and how much July strength may carry into the rest of the quarter. The quarter is up 0.8 points week over week, with July +1.2 points, August +0.9 points, and September +0.1 point, though pacing dipped slightly over the last few days. The speaker notes World Cup driven gains and widespread regional and DMA improvement, except for slight declines at ABC and CW. Forecasts are adjusted to minus 5.6 percent for July (raised 0.8), minus 7.2 percent for August (unchanged), and minus 15.9 percent for September (raised 0.5), bringing the third quarter estimate to minus 10.1. They also discuss booking expectations, with an average station at about 78 percent of money booked by quarter end, and concludes the third quarter forecast remains in line at minus 13 to minus 10.1.