video1.0<iframe src="https://www.loom.com/embed/35268262dea241b6bfba89c1374c854d" frameborder="0" width="1741" height="1306" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>13061741Loomhttps://www.loom.com13061741https://cdn.loom.com/sessions/thumbnails/35268262dea241b6bfba89c1374c854d-1869eb1e0d8cbc11.gif62.164In this video, I discuss how our main challenge isn't lead generation but rather the quality and leverage of those leads, indicating a need to focus on time to value and retention. I believe that if we can enhance the quality of our leads and improve our conversion rates, Blocks can over-deliver, making Collective a natural next step rather than just an upsell. Additionally, I recommend diversifying our revenue streams, particularly regarding our ad spend budget. My call to action is to prioritize improving retention on our current ad campaigns.