<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/360c7a6ec62543ea8b12447ac5cd4c53&quot; frameborder=&quot;0&quot; width=&quot;1196&quot; height=&quot;897&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>897</height><width>1196</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>897</thumbnail_height><thumbnail_width>1196</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/360c7a6ec62543ea8b12447ac5cd4c53-d3436a0d5d8d7874.gif</thumbnail_url><duration>634.933</duration><title>Topic Intent to Monitor an Audience</title><description>This Loom demonstrates how to run Clay topic intent on an existing company audience to find accounts in the market for what you sell. It shows creating a signals rule using Company topic intent with example filters like US headquarters and company name containing CHA, selecting 12 to 20 topics, and optionally generating suggested topics from Clay AI context in settings. It explains provider pricing as per-topic per-company checks (Deliver and Intellify 0.2 credits, Bombora 0.3 credits) plus one action per row per run, and shows an example monthly cost of 150.5 credits with weekly frequency and intent tiers set to medium, high, and optionally low. After results return, it filters by intent topic, tier, and score to narrow from 12 to 2 companies, then covers ways to use the list such as pushing contacts to a Clay ads audience, feeding account scoring, or alerting reps via Slack.</description></oembed>