video1.0<iframe src="https://www.loom.com/embed/385bdf50f3c44a138c89a9c945c0de97" frameborder="0" width="1280" height="960" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>9601280Loomhttps://www.loom.com9601280https://cdn.loom.com/sessions/thumbnails/385bdf50f3c44a138c89a9c945c0de97-e20b74b086899847.gif90.6Strong campaigns are decided before you build. This walkthrough covers the four steps that tie any training to a real business outcome: name the goal, make it measurable, pinpoint the behavior that moves the number, and design the campaign to deliver and measure it. You will leave able to draw a straight line from your course to the result that matters.