video1.0<iframe src="https://www.loom.com/embed/3af1a398ec794cf3ade9bc1986e9a546" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/3af1a398ec794cf3ade9bc1986e9a546-1716975556870.gif585.96In this video, I demonstrate how to use Google Trends for keyword research in your Google Ad Grant. I explain the importance of using frequently searched keywords and how to identify trends that are relevant to your nonprofit's seasonal activities. I also provide examples of specific keywords that can be useful for a nonprofit running summer camps. No action is requested from the viewers, but the information shared can help optimize their ad campaigns.