<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/3b4c97a76b0e45deae47873cc0f9b8e0&quot; frameborder=&quot;0&quot; width=&quot;1280&quot; height=&quot;960&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>960</height><width>1280</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>960</thumbnail_height><thumbnail_width>1280</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/3b4c97a76b0e45deae47873cc0f9b8e0-b9dec4ec960cb1c9.gif</thumbnail_url><duration>392.583333</duration><title>Core Four Framework Explained WS</title><description>In this video, I share a powerful framework called the Core 4, which simplifies the process of selling online into four essential steps: getting attention, generating leads, crafting irresistible offers, and following up effectively. I emphasize that specificity in knowing your ideal customer is crucial, and that 90% of potential business is lost without proper follow-up. This isn&apos;t a one-time checklist; it&apos;s a continuous cycle that builds momentum for your business. I encourage you to reflect on which step you&apos;ve been neglecting the most, as recognizing this is your first step toward making significant changes and boosting your sales.</description></oembed>