video1.0<iframe src="https://www.loom.com/embed/3b7e02107fab4801ba1835ab6ef5639f" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/3b7e02107fab4801ba1835ab6ef5639f-c774fc4d251584a3.gif701.06In this video, I share my journey of developing the As-Is to Be model for my business, Six Sides, which focuses on community building through events. I initially struggled to define our unique value proposition but realized that aligning with associations' missions is crucial for our success. I outline the challenges faced in event planning, such as siloed information and lack of effective connections, and how our platform addresses these issues. I encourage viewers to consider how their events can add value to their communities and help achieve their goals. Please let me know if there's anything I've missed or if you have insights to share.