video1.0<iframe src="https://www.loom.com/embed/3fc82aaad1de487bb14b0c339fbebffc" frameborder="0" width="1198" height="898" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>8981198Loomhttps://www.loom.com8981198https://cdn.loom.com/sessions/thumbnails/3fc82aaad1de487bb14b0c339fbebffc-00001.gif825.80:00 Why ad naming is important 3:20 Step one: Learning brainstorm - determining what we want to learn from our creatives 6:05 Step two: Naming Glossary - How to carry the learnings we want to test into naming conventions 8:33 Step three: Creative Name Generator - how the generator works to create ad names for you 10:46 Step four: Learning Log - Running through our hypothesis we wanted to test, and how to check these in Motion!