<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/42000914b78a436f8cb5ca21958055eb&quot; frameborder=&quot;0&quot; width=&quot;1644&quot; height=&quot;1233&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1233</height><width>1644</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1233</thumbnail_height><thumbnail_width>1644</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/42000914b78a436f8cb5ca21958055eb-abfbcdc658a965d9.gif</thumbnail_url><duration>1585.765</duration><title>Find Missing Money in Your DMs</title><description>This Loom explains how to find and convert missing sales in Instagram DMs using a daily 20 20 20 messaging method. Lindsay Murray, who coaches over 4,200 women and made her first million on Instagram in under 23 months, argues that your next 10K is already in your DMs because many “warm” watchers never receive a direct outreach. She recommends calculating needed conversations based on a $10,000 goal and dividing by a $2,000 offer to estimate five clients, then breaking daily outreach into 20 people from past, present, and future buckets (or starting with five per bucket). She also shares guidance on DM reactivation openers, using story viewers and poll participants, and relying on conversations to generate content ideas.</description></oembed>