<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/4354d70063ef4f1ba8e695f450c7091c&quot; frameborder=&quot;0&quot; width=&quot;1662&quot; height=&quot;1246&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1246</height><width>1662</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1246</thumbnail_height><thumbnail_width>1662</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/4354d70063ef4f1ba8e695f450c7091c-0efb23f94b662292.gif</thumbnail_url><duration>1777.43</duration><title>Optimizing Content for Generative AI: A Comprehensive Audit Strategy 🚀</title><description>Sheet: https://docs.google.com/spreadsheets/d/1f5MrMBSUttNFGUnpsMHX5E4qGc690QhXfaT3WfnLhdY/copy
In this video, I walk you through my process of conducting a content audit for generative engines like ChatGPT and Gemini, focusing on identifying which of our pages are being cited and which are not. I emphasize the importance of improving our visibility by addressing gaps in our content and tracking specific prompts using Ahrefs. We analyze our blog&apos;s performance, comparing cited pages against those that aren&apos;t, and I demonstrate how to use tools like Screaming Frog to gather necessary data. I encourage you to review the provided sheet for formulas and insights to help optimize our content strategy. Please reach out with any questions or feedback as we refine our approach.</description></oembed>