<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/45334c6af88c4790a9481208d1f32b25&quot; frameborder=&quot;0&quot; width=&quot;1280&quot; height=&quot;960&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>960</height><width>1280</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>960</thumbnail_height><thumbnail_width>1280</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/45334c6af88c4790a9481208d1f32b25-00001.gif</thumbnail_url><duration>472.3333333333346</duration><title>Brand Audit Mini Course: Refining Your Content Strategy</title><description>In this video, I guide you through the process of refining your content strategy as part of the brand audit mini course. We start by evaluating the performance of different platforms and analyzing metrics such as engagement, reach, and topic popularity. I provide a Notion template to help you track and assess your top-performing content across platforms. By the end of the video, you&apos;ll have a clear understanding of what content resonates with your audience and how to align it with your brand objectives.</description></oembed>