<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/49b773ddf56842c89425ca308b96a96e&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/49b773ddf56842c89425ca308b96a96e-d2b2881de558fc79.gif</thumbnail_url><duration>412.48</duration><title>Mastering Meta CAPI Event Tracking in Formflow 📊</title><description>In this video, I walk you through how to set up MetaCAPI event tracking inside FormPlus to improve our data collection for Facebook, especially since many users block cookies. I demonstrate how to connect our Meta account, generate an access token, and set up custom events for better tracking and attribution. I emphasize the importance of using accurate data to enhance our Facebook advertising efforts, and I encourage you to follow along and implement these steps in your own forms. Make sure to acknowledge and confirm the custom events once they are set up. Let’s get this done to optimize our performance!</description></oembed>