<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/49d6fbd5cc9f435f8c1c960ec9e68fc6&quot; frameborder=&quot;0&quot; width=&quot;1728&quot; height=&quot;1296&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1296</height><width>1728</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1296</thumbnail_height><thumbnail_width>1728</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/49d6fbd5cc9f435f8c1c960ec9e68fc6-20b0feda280d1fc0.gif</thumbnail_url><duration>605.185</duration><title>AirOps / Prototype of a Content Refresher Workflow (by Aleksandra Beka)</title><description>In this video, I walk you through a prototype of an AirOps workflow designed to optimize blog content for better organic search ranking, whether through traditional search results or AI search. We explore how to utilize a knowledge base to streamline our content creation process, including an SEO geo-optimization checklist and editorial guidelines. I demonstrate how to analyze existing content and generate new articles based on insights gathered from search results and our optimization criteria. I encourage you to implement the suggestions provided in the content brief or to collaborate with your team for further refinement. Let&apos;s leverage this workflow to enhance our content strategy effectively!</description></oembed>