<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/4a8dec8616874b75a34a5a82aadfc915&quot; frameborder=&quot;0&quot; width=&quot;1236&quot; height=&quot;927&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>927</height><width>1236</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>927</thumbnail_height><thumbnail_width>1236</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/4a8dec8616874b75a34a5a82aadfc915-c5ee2ac5c202f05c.gif</thumbnail_url><duration>86.847</duration><title>Reduce CTA friction with inline calendars ✅</title><description>I reviewed the CTA at the bottom of UnSiload&apos;s homepage and I love how it removes friction. Instead of sending you to a Book a Demo page, they embed a calendar right there, likely using something like Calendly or an open source calendar tool. You can pick a date and time and book the demo immediately, with a clean, easy interaction. The main takeaway is that if you want people to book a meeting, embedding the scheduler directly can make the process faster and feel seamless. There was no explicit action requested from viewers.</description></oembed>