<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/4a9f6069b42745a6a9b4fa00482fc450&quot; frameborder=&quot;0&quot; width=&quot;3840&quot; height=&quot;2880&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>2880</height><width>3840</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>2880</thumbnail_height><thumbnail_width>3840</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/4a9f6069b42745a6a9b4fa00482fc450-db7bfc3310a53f39.gif</thumbnail_url><duration>255.3</duration><title>On The Double</title><description>This Loom explains how Swarm System helps HVAC shops in Lubbock get more leads when homeowners ask AI or Siri who to call for AC repairs. The speaker says that in testing across AI apps 16 times, the shop appears in 5 of the answers, while other shops take 10 to 11 leads, leading to an estimated missed opportunity of up to $20,000 a month or 26 calls at about $750 per call. He contrasts traffic charts from marketing reports with the ability to see which jobs calls lead to, down to the dollar amount, using access to the shop’s account. He suggests booking a call before the shop closes to review findings and prioritize what to fix first for next year.</description></oembed>