<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/520c432cc5ae44ae8c6a1515acdf3e71&quot; frameborder=&quot;0&quot; width=&quot;1238&quot; height=&quot;928&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>928</height><width>1238</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>928</thumbnail_height><thumbnail_width>1238</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/520c432cc5ae44ae8c6a1515acdf3e71-bfc9543ac700dff0.gif</thumbnail_url><duration>374.0587</duration><title>Introducing aamPT: Your Guide to Content Strategy with AI</title><description>In this video, I introduce AMP-PT, our version of ChatGPT tailored for content strategy in the AMP framework. AMP-PT is a powerful LLM that understands AMP concepts and can assist with various content creation tasks, such as generating message catalogs, label suggestions, and value propositions. I demonstrate its capabilities by creating ideas for a content catalog focused on survey completion, showcasing how it suggests structures and alternates for messages. I encourage you to explore these use cases and consider how AMP-PT can enhance your content strategy. Please think about the specific goals and products you want to work with as we dive deeper into these functionalities.</description></oembed>